IM3 introduces the Platinum Experience innovation for Progression Seekers, families, and professionals who constantly seek advancement and require upgraded telecommunications services to support their forward momentum.
Malanginspirasi.com – Indosat Ooredoo Hutchison (Indosat or IOH), through its brand IM3, today relaunched its postpaid service with a transformed identity: IM3 PLATINUM. Featuring a premium and exclusive touch, IM3 Platinum pioneers telecommunication services by integrating advanced Artificial Intelligence (AI) technology and personalized human interaction into the Platinum Experience suite.
Embracing the concept of “Simple, Next Level”, IM3 Platinum is meticulously designed to cater personally to customers ready to evolve to the next level, prioritizing progress and seeking upgrades in both their careers and personal lives in a straightforward manner.
Through the Platinum Experience, several key services are offered, including the Platinum Network—a privileged access lane connecting users to Indosat’s extensive and stable network, ensuring seamless connectivity anytime, anywhere.
This service is complemented by Platinum Assistance, which combines technology and personal interaction to connect customer calls via the 185 call center within a maximum of 30 seconds, avoiding automated answering systems.
As part of the Platinum Assistance ecosystem, IM3 Platinum also presents Platinum SmartASK, an AI-powered portal that automates customer inquiries through voice format and delivers fast, accurate responses to enhance the experience within the myIM3 application.
IM3 Platinum customers also benefit from priority service when addressing questions or complaints, enabling faster automatic responses through the Platinum Official WhatsApp.
Fahd Yudhanegoro, Executive Vice President and Head of Circle Java at Indosat Ooredoo Hutchison, stated, “We understand Indonesian customers’ need to continuously progress in life, and for that, they require the support of a platinum experience, especially in terms of service and telecommunication networks. The transformation of IM3’s postpaid services is a strategic step to meet customers’ personalized telecommunications needs who demand a simple and next-level platinum experience, notably through Platinum Network and Platinum Assistance services integrated with technology and human care. The utilization of AI technology and Automated Network Services in IM3 Platinum will provide enhanced convenience for customers. We are optimistic that the arrival of IM3 Platinum will set a new standard for the postpaid service category in Indonesia. This aligns with our mission to deliver world-class digital services, unite families, connect, and empower the Indonesian community.”
With the ease and sophistication offered by IM3 Platinum, customers can also select from various innovative products tailored to their aspirations and needs. The Paket Platinum Family provides a simple solution to manage family monthly bills under a single control. This innovation offers convenience for heads of households to oversee telecommunication expenses for all family members, along with a quota-sharing feature for up to five family members, starting at IDR 80,000 per month for 50GB.
Furthermore, IM3 also introduces the Paket Platinum SATU—the first in Indonesia—offering a large 1 Terabyte quota designed for professionals and entrepreneurs to stay connected and conduct daily business activities. The Platinum SATU package is priced at IDR 1 million for one year.
IM3 is committed to providing its IM3 Platinum customers with the highest level of service at all times. To this end, IM3 has established Platinum Corners in all IM3 outlets, designed to enhance the customer experience. These dedicated areas offer IM3 Platinum subscribers a priority queue for expedited service, alongside complimentary refreshments and snacks while they are assisted by a designated Platinum Assistant.
Are you prepared for the evolution of telecommunications?
The complete range of premium services offered under IM3 Platinum is now officially available, and customers throughout Indonesia can subscribe by visiting the IM3 outlets located at Jalan Kayoon 72 and Plaza Marina, in Surabaya.
Existing IM3 postpaid customers will receive notification of this service rebranding via their billing statements and official WhatsApp communication from IM3. These customers can continue to utilize their currently subscribed packages without interruption. For further details and to access IM3 Platinum services online, customers can visit im3.id/platinum.







